Where’s Wallace ?

Written by Romain on Monday, 23 of January 2012 at 9:38

I was really busy these last couple of weeks. I recently moved in London where I currently work for BBH until the end of March. A truly unique experience in a city that I start to know better. Two weeks ago, a really unexpected and beautiful encounter happened. I was coming back from work and from the top of the bus, I noticed a bearded man walking with sticks and carrying a huge backpack. I could see a flag advertising his “Where’s Wallace ?” website. I became really curious, went straight to the internet, googled it and found him very quickly.

Wallace is a 30 years old english guy who left north of Scotland the 24th of September 2011. His goal was to reach land’s end, England’s extreme south-west point. More than 1600 miles by feet in aid of Cancer Research UK. Raising awareness is the most important thing for him and thanks to the great support he received, he already collected almost 15 000 £.

So I decided to contact Wallace through Twitter and met him for the very first time during a charity event he organised in London. As a very creative person, he organised a lottery and a very interested auction sale (more than 3000 £ were raised during that night). I was really impressed by this man and offered him to shoot a movie about his project in order to promote his challenge. I joined him for a walk in London last saturday and we made it ! I’m also very proud to let you know that all the money collected from the sales of my Backpacker movie will go to Cancer Research UK for the next 4 months.

I would be very grateful to you if you could share this video with your friends and family: Wallace is a truly outstanding person and I really want to promote his project and spread the word. Are you ready ? Let’s share !

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Classified into: Charity, England

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